Bus Shelter Oven!

Colle + McVoy for Caribou Coffee turned bus shelters into ovens, complete with oven coils that produce heat in Minneapolis to promote Caribou’s new hot breakfast menu items.  A great example of outdoor marketing; so creative, so eye-catching, so socially beneficial!  I’m sure each and every Minnesotan that rides public transit loves Caribou Coffee now if they didn’t before.  Makes me wish St. Louis had a Caribou Coffee and that our transit system was better, because I would ride the bus just for these.

Found on Adrants.com


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